- Category: Video
- Published: 29 October 2020
- Written by Windsurfing.TV
- Hits: 1329
Svein Rasmussen's story is like no other. From getting dragged out of the water by the police because it was too cold to windsurf to leaving restaurants because they wouldn't serve tap water the founder and owner of Starboard is like no other. He started the now-iconic brand at 32 years old with 10.000 dollars in his pocket and became market leader 7 years later. How? And why does he feel guilty about it every single day? Dive into an absolutely amazing story with a person so passionate you can feel it through your screen... or we do at least!
Welcome to ‘The Windsurfing Podcast’ this is where we are going to dive deep into the world of professional windsurfing. World Champions, legends, shapers, activists, industry members, media people… they will all get grilled by Maciek Rutkowski – a professional windsurfer himself, PWA race winner, podium finisher, and, by his own admission, the sports biggest fan. Sit back, grab a drink, and enjoy an exclusive look into the minds of windsurfing’s most interesting people.
0:00 Intro & windsurfing background
9:00 Passion for windsurfing and business, starting the brand in his 30's
25:00 Brand ethos, developing all and any ideas
39:40 Customer/brand relationships
48:00 Being boss, success, cobra and futuristic designs
59:56 Rider relations and the IQ Foil development
1:04:50 Plastic/environmental issues within windsurfing
1:23:30 The Future of windsurfing
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